AEO — Answer Engine Optimization — is the practice of writing and structuring content so AI answer engines like Perplexity, ChatGPT search, Copilot and Google AI Overviews extract and cite it. AEO answers a single question directly, with clear language, sourceable claims and structured markup.
Short, declarative answers in the first 100 words. Clear headings phrased as questions. FAQ schema. Verifiable facts with citations. Lists and tables that an LLM can lift without rewriting.
SEO optimizes a page for ranking. AEO optimizes a passage for extraction. GEO optimizes a brand for recommendation. The three layers compound — and the best AI-era programs run them together.
Perplexity, ChatGPT search, Copilot, Google AI Overviews and most retrieval-augmented assistants.
It helps. FAQPage, Article and Organization schemas make extraction more reliable.
Generative Engine Optimization (GEO) is the practice of optimizing your brand and content so AI engines like ChatGPT, Claude and Perplexity cite and recommend you.
ReadAI Search visibility measures how often, how accurately and how favorably AI engines mention and recommend your brand. Learn how to track and improve it.
ReadShare of AI Voice measures your brand's visibility in AI answers relative to competitors. Learn the formula and how to track it across ChatGPT, Claude and Perplexity.
ReadChatGPT visibility measures how often ChatGPT mentions and recommends your brand. Here is how it works and how to improve it across both default and search modes.
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